Hello from Alex

Celebrity Technology is not just about computers. It's about a person that is passionate about computers.

Alex began his career working for large corporations and morphed into a renowned custom PC builder as Celebrity and Business clients embraced his computer setups and security services.

My Story

Celebrity Technology started life as 'Nova Soft Computing' a small but professional I.T. company co-founded back in 1998 and becoming Celebrity Technology in 2003 after working for a production company filming Hornblower for the BBC, things rapidly blossomed from this job onward.

Alex was inspired to create his Super 7 desktop PC systems after getting tired of supplying grey boxes. The Super 7's are custom built and individually configured with the style only found on the world's most recognised custom PC building scene. Out of this desire, the Super 7 brand was born, exemplifying Alex's philosophy of quality systems with great style and performance."I design and build superb custom PC systems. Using only the finest parts; each chosen for their high performance values. Each system is individually optimised and configured to the clients individual needs. I don't rush the build of any of my unique systems."

Creating PC's and Configuring laptops that are radically different from what you'll find anywhere else.

Alex's clients enjoy the productivity that a Super 7 PC or custom configured DELL laptop brings into their lives. There is nothing 'ordinary' about the way Alex configured computer systems. Each one is an individual, tailored to you're needs and brimming with more features than you will find on the high street.

The consistent annual growth of Celebrity Technology can only be attributed to word-of-mouth client recommendations.

Alex then created two more businesses that work in harmony with Celebrity Technology in order to add extra capability for his clients and to target other market segments.

Alex also support's many local and national companies with their I.T. infrastructure's, from the supply of computer systems to designing corporate web sites.

I could have been just like all the other company's out there, selling grey box PC's, scrimping any areas I can just to increase profit margins... No way!

Here at Celebrity technology I am all about the computers, I like quality parts assembled with the care and excitement just as when I build PC's for personal use. Or Unboxing a brand new DELL laptop or MacBook, then wiping its operating system and starting a-fresh install as I prep it for client use, It's fantastic fun!

"I understand the importance of customer care and my clients come to rely and trust me for fair and balanced advice."

The services Alex provides, which include desktop systems, DELL laptop computers, servicing, repairs, and I.T. security consultancy, has been part of many outside broadcasts and filming as Alex supports celebrities with their technology needs. With the backup from two other businesses Alex owns, data recovery, website design and app coding are all now taken care of in-house.

Through Alex's Outreach Program, he helps to enrich the lives of underprivileged individuals. "For every computer I supply, I ask clients for any PC items they may want to replace and recycle after their new purchase. I regularly deliver and install them to select families in need in his local community."

Alex says "Community outreach is the thread that maintains and strengthens the fabric of our community. When we work together to improve the quality education and communication for families in health/financial difficulties dreams become reality."

Personal Statement: I am quite dedicated to my chosen profession, and for me "Technology Is A Way of Life".

I am dedicated to taking the time to understand you're technology needs, and to customising the precise computing solution to give you're business a competitive edge.

Its all about giving my clients a personal computer service. I like to meet our clients, then exceed their expectations.

Certified Google Administrator

This certification assures my clients that I have a through understanding and operation of the varying components that make up google's services.

From Gmail right through to business apps, you are in safe hands.

Apple Certified Professional

Part of my continued professional development was to undergo modular courses,everything from updating, reinstalling, and configuring macOS to setting up user accounts, network services and data transfer between devices and the cloud. I also trained on repairing MacBook Pro's and

Microsoft Certified Professional

Microsoft Certified Professional (MCP) is a Microsoft certification that requires successful completion of qualifying exams. Since 2019 I have taken individual exams to suit the roles I undertake in tech.

My clients

As I take a moment to reflect on my career journey in the technology sector, I am filled with a sense of immense gratitude and accomplishment. The fast-paced and ever-evolving nature of the tech industry has made it a challenging, yet incredibly rewarding field to be a part of. The opportunity to continuously learn, innovate and create has been a priceless experience. However, the true cornerstone of my career, the one that has fueled my passion and productivity, lies in my relationships with my clients.

In the technology landscape, change is the only constant. From the advent of the internet to the rise of artificial intelligence and everything in between, my career has been a roller-coaster ride of adapting, learning, and growing. This dynamic environment has not only pushed me to stay ahead of the curve but also to constantly find ways to enhance my productivity. I learned early on that productivity isn’t just about getting things done. It’s about getting things done efficiently and effectively, about continuously growing, and most importantly, about creating value.

My clients have been my greatest teachers in this regard. They've shown me that the best technological solutions come from understanding the specific needs and concerns of those we serve. Their feedback has often been the catalyst for innovation, pushing me to think outside the box, and explore avenues I may not have otherwise considered.

Building strong relationships with my clients has also taught me the importance of effective communication and empathy. In a field often accused of lacking 'the human touch', these skills have been instrumental in understanding and translating complex technical jargon into practical, relatable solutions. This has not only made me a better technologist but also a better listener, negotiator, and problem-solver.

I am incredibly grateful for the trust my clients place in me. Their faith in my abilities has often been the motivation that drives me to go that extra mile. It's their success stories, their breakthroughs, and their satisfaction that keep me going, reminding me of the impact and value of my work.

To all my clients - thank you. You are a part of my journey in ways more profound than you may ever realise. You've shaped my career, challenged me, and helped me grow, both professionally and personally. Your success is my success, and in that, I find the greatest reward.

As I continue my journey in the technology sector, I know that the road ahead will be filled with new challenges, opportunities, and learnings. And I am ready to embrace them all, fueled by the gratitude for my past experiences, the passion for my work, and the unwavering belief in the transformative power of technology.

Here's to more innovation, growth, and transformation. Here's to you, my clients, for being the driving force of my productive career in technology